WITH the green revolution on sweeping through the country, the opening of V Kool in Manila was much anticipated. “The Advent of V-KOOL in Philippines,” with the unveiling of the launch of the first V-KOOL full-fledged green store concept in Otis, Manila, headed by V-KOOL Philippines Inc. President Mr. Willy Q. Tee Ten and General Manager Mr. Lordan P. Marco, was one night to remember.

Joining them are the top officials of Eastman Chemicals (parent company of V-KOOL)\ Travis Smith, vice president and general manager of Performance Films; Wilson Lim, commercial director (Premium Brands), Performance Films; Denise Giam, country manager of V-KOOL International (VKI); Peter Wong, head of Business Management of VKI; and Mae Liew, Strategic Branding and Marketing manager of VKI.

The brand new V-KOOL® full-fledged outlet concept was designed with environment-friendly considerations, and is also the first Green Store in the whole automotive window film industry as well as the first in the entire V-KOOL network. Fulfilling the standards of V-KOOL® Green Store Accreditation, careful selection of construction materials from wall paints, to air-conditioning units were put into place, not forgetting sustainable resources used for marketing collaterals. The new outlet is the perfect platform to showcase V-KOOL’s Envirocare premium film packages, where consumers can discover green attributes delivered by V-KOOL® products.

The latest Envirocare program is a Facebook app campaign entitled “One-Like One-Tree,” where V-KOOL® joins hands with fans from different parts of the world to fight against climate change. With its worldwide goal of planting 20,000 trees, V-KOOL will plant a tree on behalf for every Facebook fans who “Like” the campaign. To find out more, log on www.facebook.com/VKOOL Philippines.

Simultaneous with this event is the launch of the V-KOOL Philippines’ official website: www.vkool.com.ph, which will enable greater online presence in the Philippines automotive market.

For your total V-KOOL experience, you may visit V-KOOL Philippines Inc., in 1120 Pres. Quirino Avenue Extension, Paco, Manila. For inquiries, you may dial telephone numbers (63)561 0971 to 72 or (63)5610973.

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