Sloppy messages that are riddled with spelling errors and are irrelevant and difficult to read are major source of lost productivity as employees struggle to decipher cryptic online requests and disorganized sales pitches.
“Email should contain the same attention to detail as a letter with signature on corporate letterheard. It’s a direct reflection of your professionalism,” said Sue Jacques, president of Calgary’s Influence Etiquette & Protocol.
“Unfortunately, we tend to just fire off our thoughts and there’s no filter system between our brains and our fingers.”
A recent US study suggests the problem is getting worse. Some 80% of workers surveyed consider strong email skills “extremely important”, but 40% say they waste 30 minutes to three hours a day reading ineffective messages.
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